I’m pretty sure you know what a mechanical paper fastener is, we typically know it as a stapler. I thought I’d conduct a little experiment and see if I can get a web page to rank for the term mechanical paper fastener. I want to use the rank this page achieves in a future post about web page rankings. I’ll let you know how it goes.
It looks like I’ve successfully ranked my experimental site for mechanical paper fastener at #2 on Google within 30 days of launch. Now that the site ranks well what does that mean for traffic? It has translated into 6 visit in the last 30 days.
I set up this experiment to highlight the fact that ranking high isn’t in and of itself a goal of my search marketing efforts. My goal is to get you qualified traffic that will lead to a conversion.