Any repository of information is an ideal target for search tools. LinkedIn is no exception. These present of search tools in places other than on search engines highlights the need for businesses to think about where their audience will find them and to be there to be found.
LinkedIn has a large audience of over 70,000 users. Your audience is probably looking for you there. It is also a great place for you to do basic background research on companies and individuals. Here are 5 tips to get your research going. LinkedIn provides free and paid services. The free services will meet most of your needs. The advanced service is for power users for people in sales, marketing and recruiting.