SEO Expertise

If this was an email more people would have opened it because of the provocative words in the subject.  I’m not just saying that.  I know for a fact that if you use provocative words in the subject line of an email, or a blog post, you can get 6-7% more people to open the [...]

For a while now I’ve been frustrated by my inability to articulate a specific point related to SEO. The idea I’m having trouble with is figuring out how to get my clients to stop talking about themselves! Instead of talking about their products based on features and benefits I want them to tell stories about [...]