When I first started providing Internet strategy consulting I was reluctant to provide free advice during the initial meeting. Once the advice is given it cannot be taken back. My good friend Jim Crocker suggested that I indeed provide some free counsel as a way of establishing credibility. He was right.
Last fall Mitch Joel released [...]
It would appear that Google is working on the problem associated with real time search. Twitter currently has the market cornered on real time information gleaned from tweets. Back in October Google signed a deal with Twitter to index tweets and return them in the search results. Very soon we will see real-time results when [...]
I’ve recently been hired by a marketing firm to provide them with outsourced SEO assistance. That’s nothing extraordinary. I’m sure it happens all the time. What I find interesting is that every time I talk to someone at this firm they are excited to hear from me. Not only does [...]
Don’t let your tanlines get too pronounced when you are enjoying an Ontario Golf Resort. Even out those tanlines with a visit to a Tanning Salon.
For a while now I’ve been frustrated by my inability to articulate a specific point related to SEO. The idea I’m having trouble with is figuring out how to get my clients to stop talking about themselves! Instead of talking about their products based on features and benefits I want them to tell stories about [...]
